SHEIN, the global fashion and lifestyle online retailer, has teamed up with multi-platinum recording artist GloRilla to debut a collection infused with her dynamic style. Drawing on the contrasts of fire and ice, the curated collection elevates SHEIN Trend Stores MUSERA and SHEIN ICONwith ready-to-wear looks that set trends and command attention. SHEIN ICON highlights the edginess and streetwear-inspired designs, while MUSERA showcases bold and fierce pieces perfect for a night out.
In a game-changing collaboration, two-time Oscar-winning costume designer Ruth E. Carter recently partnered with PLC Detroit, the only design-focused HBCU, to unveil the Apparel Creation STU/DEO by adidas at the sixth annual National Black Footwear Forum (BFF) in partnership with the Footwear Distributors and Retailers of America(FDRA). This exciting event celebrated artistry, culture, and the empowerment of the next generation of designers.
Eastside Golf, the lifestyle brand redefining the intersection of golf, culture, and fashion, today revealed its second highly anticipated shoe collection in collaboration with NIKE, Inc.
La Roche-Posay, the dermatologist-recommended skincare brand and leader in advanced sun protection, announces the debut of its Brand Name Campaign, a bold new initiative that transforms a viral moment into an authentic, equity-building movement. Inspired by the wave of positive sentiment and playful wordplay around the brand's name across the social universe, La Roche-Posay has harnessed humor, levity, and social-first storytelling to further its life-changing dermatology mission.
YSL Beauty celebrates three-time All-NBA First Team, and reigning NBA MVP and Finals MVP, Shai Gilgeous-Alexander, as a U.S. Voice for the new iteration of MYSLF: MYSLF ABSOLU. An embodiment of modern, multi-dimensional athleticism-meets-iconicity, Shai is a dynamic and stylish force both on and off the court, where his skill and individual creativity join to create a radical expression.
In football, timing is everything. Since 2015, Hublot has been the Official Watch of the UEFA Champions League, measuring greatness, second by second, goal by goal, glory by glory. To celebrate 10 years of unforgettable moments, Hublot introduces the Classic Fusion Chronograph UEFA Champions League Titanium, a limited-edition timepiece that kicks off the 2025/26 season in style, available in just 100 pieces. Dressed in legendary blue. Powered by the spirit of champions.
PRNewswire -- Seattle basketball star and style icon Skylar Diggins made her final entrance of the regular season in a piece unlike anything seen before— a one-of-a-kind Protein Puffer Jacket, crafted with an extraordinary 422 grams of protein sourced from real milk (yes, dairy milk).
göt2b®, the trend-forward styling brand from Henkel, is thrilled to announce its newest partnership with MAX and musical artist UMI, launching this September to celebrate self-expression, bold beauty, and confidence. Together, they will provide fans with an immersive experience blending music, style, and the ultimate curl care spotlighting göt2b's new curled line.
Adore Me, a trailblazing lingerie and lifestyle brand known for making style accessible, has teamed up with model, entrepreneur, and style icon Jordyn Woods to launch the SOFT TOUCH Collection, available today at adoreme.com.
Being that girl is easy when you defy the rules, set the tone, and embrace endless possibilities. SheaMoisture proclaims: Own every version of you, in its new "Yes, And" anthem video, the latest content piece in the rollout of the larger brand campaign that celebrates the versatility of Black beauty and the expression of every facet of identity, while ushering in a new era for the brand.
BANDAI SPIRITS Co., Ltd. (President & CEO: Hiroshi Sakakibara; Headquarters: Minato-ku, Tokyo) are excited to announce a collaboration with Jordan Brand (President: Sarah Mensah; Headquarters: Beaverton, Oregon), which has a 40-year history under NIKE, Inc. (President & CEO: Elliott Hill; Headquarters: Beaverton, Oregon) to further deepen its connection to the world of pop culture. This unique collaboration aims to celebrate the rich heritage and multi-generational, passionate communities of both brands.
Supermodels Candice Swanepoel and Joan Smalls grace the streets of New York City as a dynamic duo for iconic American fashion brand Anne Klein. Both real-life best friends, their bond brings fresh authenticity to the campaign that is a tribute to women who balance careers and personal missions with elegance, and who uplift each other along the way.
Confirming the fan speculation surrounding his headline-grabbing slam dunk in SKX REIGN™ shoes during the 2025 NBA playoffs in May, Skechers officially announces that New York Knicks forward OG Anunoby has joined Team Skechers. In addition to competing in Skechers Basketball footwear, the NBA Champion and defensive powerhouse will appear in the brand’s global marketing campaigns.
As Firstline Brands approaches its 40th anniversary, the leading textured hair accessory company in the U.S. honors its enduring legacy through bold product innovation and culturally-rooted community engagement.