LEGOLAND® NEW YORK RESORT GIVES AWAY “90 SURPRISES PER WEEK” TO CELEBRATE THE 90TH ANNIVERSARY OF THE LEGO® GROUP!
LEGO® with a 20-foot-tall LEGO® birthday cake, 90 surprise giveaways per week, and much more!
with a series of new experiences, including the first-ever July 4th Red, White & BOOM! celebration, new entertainment shows, and new LEGO models The LEGO Group is inviting guests at select LEGOLAND Parks across the globe to “Play YOUR Way” for the 90th anniversary with which encourages kids to get hands-on with new in-Park touchpoints that help them display their creativity and imagination
York Resort kicked off a summer of epic celebrations for the 90th anniversary of the LEGO® Group. Awesome surprises include the arrival of a massive 20-foot-tall LEGO® cake, and exciting prize giveaways four days per week over the next two months. Families will have the opportunity to get the gift of building memories, with 90 surprise gifts per week ranging from LEGO Minifigures, to food, beverage and retail discounts, to VIP experiences, to a free, all-inclusive stay at LEGOLAND® Hotel!
children, and as a theme park, LEGO play is in our DNA,” said LEGOLAND New York Resort Divisional Director Stephanie Johnson. “This summer, for our first full season, we decided to take the celebrations up a notch with even more surprises and giveaways to pull out all the stops for the first full season of LEGOLAND New York Resort!”
elements will be on display for photo ops throughout the summer. For ten weeks, all children who visit LEGOLAND New York from Thursdays through Sundays will receive a limited-edition lanyard upon entry to the Park. Each week, 90 random kids will find a card inside the lanyard with a special surprise. Prizes include:
LEGO sets valued at more than $200
Free Park tickets
bricktastic adventures this summer, including LEGOLAND New York’s
first-ever July 4th Red, White & BOOM! celebration, new entertainment shows, new characters, and new LEGO models. The fun continues with select LEGOLAND Parks launching a new “Play YOUR Way” campaign across the globe in honor of the 90th anniversary. “Play YOUR Way” introduces children to five different play types (designer, maker, explorer, storyteller, or dreamer) and encourages them to get hands-on with various in-Park touchpoints such as playful quizzes so they can discover their play type.
There will even be “Master Players” that have mastered all five play types journeying throughout the Parks in magical costumes to surprise guests.
LEGO® themed lands, including Brick Street, Bricktopia, LEGO® NINJAGO ® World, LEGO Castle, LEGO City, MINILAND and LEGO Pirates. Built for families with children ages two through 12, can’t-miss highlights of a LEGOLAND New York vacation include transforming into a Minifigure on the world premiere LEGO Factory Adventure ride, chasing the red wizard out of the castle on the signature Dragon coaster, and mastering the power of the elements with Master Wu on LEGO® NINJAGO® The Ride.
book a Vacation Package at LEGOLAND® Hotel, just steps from the Park entrance.
here. For more information about LEGOLAND New York Resort, visit our website or follow us on Facebook. To book a Vacation Package at LEGOLAND Hotel, visit our Vacation Packages page. Guests can also purchase single-day tickets (starting at $67.99 for adults) or annual passes ($149 per person) with or without a hotel stay.
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