Biography

The Inner Loop Agency is a consultancy-based strategic communications firm that specializes in integrative public relations + content marketing. We work most ideally with in-house marketing teams or DIY-minded business owners and executives as well as hands-on non-profits + civic and arts organizations because we don't take on clients as an outsourced department of their organizations.

Rather, we work in a closely knit partnership capacity to help businesses grow and brands flourish—within their own(ed) right—via a holistically structured digital + traditional PR format that blends the content-based curation of earned and owned media outlets with good, old-fashioned brand advocacy and press coverage.

Our model and mission is built around the purpose-driven, cooperatively oriented approach that we take to highly effective marketing/public relations-- a business genre that has, fairly enough, put a bad taste in most peoples' mouths at some point or another. We want to break away from the old, outdated agency model and -- in the process -- break out of the unsavory stereotype it's created.