September 3, 2025
PRNewsfoto/SheaMoisture
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SHEAMOISTURE HONORS BLACK BEAUTY WITH "YES, AND" CAMPAIGN STARRING SERENA PAGE
Being that girl is easy when you defy the rules, set the tone, and embrace endless possibilities. SheaMoisture proclaims: Own every version of you, in its new "Yes, And" anthem video, the latest content piece in the rollout of the larger brand campaign that celebrates the versatility of Black beauty and the expression of every facet of identity, while ushering in a new era for the brand.