October 25, 2023
Avirex FW23 campaign shot by @trashhand featuring the women's "Legend Jacket" and men's limited edition "City Series Brooklyn Jacket"
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![Tease photo](https://epmgaa.media.clients.ellingtoncms.com/img/news/tease/2023/10/17/FASHIO_r100x80.jpg?144a9619b7b2d55e12d8b619b3e5adb91a2095fa)
From SoHo to Soho, Luxury Streetwear Brand Avirex Expands in the US and UK
Avirex, an iconic American streetwear brand, opened the doors to a new retail experience at 21 Mercer Street in New York City's SoHo neighborhood on September 15. Over the past few years, the brand has turned up on the backs of music, sport and entertainment VIPs around the world and is currently carried by luxury department stores, Neiman Marcus and Saks Fifth Avenue, as well as 40+ high-end specialty shops nationwide, and its own digital flagship, avirex.com.