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Latoya Shaw is creator of LØVCHLD, a custom designer shoe brand. Photo provided by Anderson Group Public Relations.

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Custom shoe brand uses artistic elements to highlight individuality

LaToya Shaw created LØVCHLD out of pain. She lost someone close to her in November 2019 and she needed to find a creative outlet. That outlet was to paint on shoes. She continued to paint on shoes throughout the COVID-19 pandemic quarantine.