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Pepsi launched its “Made for Eagles Watching” campaign with digital content featuring a virtual Jalen Hurts helping one family take their pre-game food prep up a notch, just in time for the coin toss. PRNewsFoto/PepsiCo

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Pepsi® Brings Jalen Hurts Into Fans’ Kitchens

Pepsi Gets Eagles Fans Ready for Game Day at Lincoln Financial Field With the New Pepsi Plaza and at Home With an Interactive Recipe-Focused AR Experience, Epic Player Content and Season-Long Prizes

Pepsi knows that for the diehard, loyal fans, football is more than JUST football watching: it’s an unapologetic, highly anticipated weekly ritual that takes preparation – from the gear and the snacks to the crew you celebrate every play with. This year, Pepsi is providing Eagles fans everything they need to get ready for game day no matter where they are from a virtual Jalen Hurts for at-home watching to the launch of the Pepsi Plaza for fans at Lincoln Financial Field.