McDonald’s partners with the Biden Administration to provide trusted, independent information on COVID-19 vaccines
trusted, independent information on COVID-19 vaccines
The initiative begins with the debut of COVID-19 vaccine information from trusted third parties on McDonald’s billboard in Times Square. Starting in July, McDonald’s hot McCafé® cups and McDelivery® seal stickers will lead customers to vaccines. gov, where they can learn more about how they can protect themselves and the people they love from COVID-19, as well as where to find vaccine appointments near them. The new packaging and ads feature art from the national We Can Do This campaign, setting the campaign’s slogan against a map of the United States.
“We all want to protect ourselves and our loved ones and be together with our communities again. McDonald’s is excited to be doing our part for the people we serve, providing them with simple information that can help keep them safe,” Genna Gent, McDonald’s USA vice president for for global public policy and government relations, said. “This is a team effort – it takes all of us. We’re proud to enter this partnership to provide trusted, independently verified information about COVID-19 vaccines to our customers in the nearly 14,000 communities we serve.”
McDonald’s has enhanced more than 50 safety processes at restaurants over the last year. In addition, McDonald’s announced in January that managers and crew at corporate- owned U.S. restaurants and U.S. corporate employees would receive up to four hours of paid time to receive the vaccine. Earlier this month, McDonald’s hosted a vaccination clinic at its Chicago headquarters for local crew, franchisees, corporate employees and contractors.
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