L'Oreal Paris Debuts the "Lipstick Diaries" of Women and A-listers With a National Survey


NEW YORK, April 18, 2011 /PRNewswire/ -- For centuries, women and men alike have succumbed to the irresistible allure of lipstick. A splash of color on a woman's lips has the proven power to turn heads, evoke memories and ignite emotions. In fact, according to a recent "Lipstick Diaries" survey* commissioned by L'Oreal Paris and conducted online by Harris Interactive, of nearly 2,300 men and women polled, 75 percent of lipstick-wearing women believe that lipstick improves their confidence.

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