Diamond Foods buying Pringles in $1.5B deal

The Pringles deal is structured to create a new company under the Diamond Foods name.  Photo Glane23
The Pringles deal is structured to create a new company under the Diamond Foods name. Photo Glane23

by Michelle ChapmanAP Retail Writer

NEW YORK - Diamond Foods Inc. is buying Procter & Gamble Co.'s Pringles chips business in a $1.5 billion deal, the biggest in a string of acquisitions that have given the maker of Pop Secret popcorn and Kettle chips a growing share of the snack aisle.

The deal also completes P&G's exit from all its major food businesses. The maker of Tide and Pampers has sold off Folgers coffee, Jif peanut butter, Crisco Shortening and Sunny Delight drinks in recent years.

The Pringles deal is structured to create a new company under the Diamond Foods name.

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